AgTrends
Insights on digital trends in agriculture
Alyssa Speake
Hit the Bullseye with Customer-Centric Marketing

Marketing has evolved from an era of mass communication to a new method of personalized communication. A recent McKinsey study shows, 71% of customers expect…

Pat Sullivan
Digitizing Operations: Give your Team Time Back by Shifting Orders Online

When you lose $200k on a single order because the ticket got lost on a desk and the markets shifted by the time you found…

Lena Head
Tech-Driven Success in Agronomy Sales

AgVend recently hosted a panel discussion about leveraging digital tools to enhance day-to-day activities with a group of diverse agronomy sellers from across their Partner…

Alyssa Speake
Digital Marketing Strategy for Driving Efficiency and Building Stronger Relationships

With all the scrolling and swiping that happens on a daily basis, customers expect seamless interactions, personalized content, and easy accessibility when it comes to…

Alexander Reichert
AgVend Captures 20% of North American Ag Input Retail Market After MFA Inc. Partnership

Austin, TX – July 24, 2023 – AgVend, leading provider of digital enablement solutions for agribusiness, is now one of the largest unified networks of…

Alyssa Speake
Committed to Empowering Women in Ag Tech

We are in an era where technology is reshaping the agricultural landscape, and women are playing a pivotal role driving this transformation. Bringing a fresh…

Pat Sullivan
Growers are engaging digitally…and they are more profitable customers for ag retailers

Over the past five years, there has been a shift in the buying behavior and expectations of growers across North America. More and more are…

Alexander Reichert
Digital Enablement: Which Kind of Digital Adopter Are You?

The path to digital enablement is a journey, rather than a destination. By embracing this reality and understanding their current digital position, ag retailers can…

Alexander Reichert
Digital Enablement: What’s Holding Us Back?

9 out of 10 growers say they want a combination of in-person and digital support from their trusted advisors vs. an online-only experience when it…

Tracy Lindo
Digital Enablement: Overcoming Labor Constraints by Enabling the Amazing People You Already Have

Delivering value to customers and differentiating from the competition requires good technology solutions that amplify your people. This article was originally featured in The Scoop…