- April 28, 2022
The Risks of Being ‘Late to the Party’ in Digital Ag
Collin Phillip, Country Manager – Canada, suggests those waiting to embrace digital tools risk being left behind.
Innovation has always been a core aspect of agriculture. From mechanization, to the improvements in genetics and biotechnology traits.
The most recent innovation frontier is the abundance of digital tools ranging from satellite imagery to predictive analytics or retail portals.
By 2025, the next frontier of digital tools will have the industry no longer asking, “why would I need digital,” but wondering, “how do I operate without it?”
Digital Agriculture is About Working Smarter Not Harder
Change happens when the risk of doing nothing becomes greater than the risk of embracing the change.